September 21, 2017

New Social SEO Strategies eBook Empowers Marketers to Get Social and Get Found Online

Boston, MA (PRWEB) February 04, 2013

Search marketing leader Catalyst has published a new eBook titled Social SEO Strategies: Mastering the Art of Social SEO to empower marketers to leverage social signals in driving greater organic search engine rankings. The 36-page eBook explains how Social SEO works, the corresponding implications, and the specific strategies, tactics and tools needed to succeed.

In looking at the digital landscape today, Facebook has more than 1 billion users, YouTube more than 800 million, Twitter more than 500 million, and Google+ more than 400 million. With such massive usage of social platforms, the search engines are incorporating social signals into their search results in ever-increasing volumes and depth. SEO by its very nature now requires the integration of social strategies.

For a marketing team looking to fuel better search results, mastering Social SEO is a new core competency, states Catalyst CEO Beth LeTendre. Our new eBook provides such teams with a clear step-by-step roadmap to develop a cohesive strategy and how to execute it for maximum results.

The future of SEO is about better and more personalized search results, combined with the social dynamics of the web and the avalanche of online content. All of this is ushering in Social SEO as the new era in search. Marketers need to understand the quickly evolving changes in the new search landscape in order to achieve their future search marketing goals.

Topics covered in Social SEO Strategies: Mastering the Art of Social SEO include how Social SEO works, campaign preparation, strategy development, performance metrics, team building, campaign set-up, execution tactics, social network optimization, tools and automation. The eBook can be used as a workbook to help organizations get started, launch actual campaigns, and measure performance.

The Social SEO Strategies: Mastering the Art of Social SEO eBook (PDF format) can be downloaded at:

About Catalyst

Since 1998, Catalyst has been a pioneer in developing strategic digital marketing services for Fortune 1000 brands, including some of the largest companies in the world. Headquartered in Boston with offices in New York, Chicago, Seattle, Toronto and Montreal, our clients span B2B and B2C verticals, and cover multiple industries. At Catalyst, we pride ourselves on being THE Search Innovator of the industry. Our service offerings include: search engine optimization (SEO), paid search marketing, social SEO, content strategy, digital asset optimization, mobile search, e-retail optimization, local search optimization, global search, competitive reporting, and more. Catalyst is a wholly owned subsidiary of WPP, the worlds largest communications services group. For more information about Catalyst, please visit

CrossReads, A New Online Community Causes Christian Readers to Rejoice

CrossReads, A New Online Community Causes Christian Readers to Rejoice
CrossReads, a new website/forum is dedicated to bringing Christian readers and authors together in a thriving, fun, community-type atmosphere designed to uplift and inspire everyone involved. CrossReads will debut the … Combing through a million …
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John L. Street Library Notes for Wednesday, Jan. 30
Did you get a new EReader? We have free EBooks! Just go to our web page, click on the banner for Kentucky Unbound. All you need is your library card number. It is easy but if you have problems just call or stop by the library for …
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2006 novel wins first AE Van Vogt sci-fi award
THE first-ever A.E. Van Vogt Award for Canadian science fiction has gone to a 2006 novel called Alphanauts by Brian J. Clarke. The novel, published by Edge Science Fiction and Fantasy of Calgary, is based on a group of short stories Clarke wrote about …
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Max Sound Corporation To Launch Online Store To Compete For Multi-Billion

Max Sound Corporation To Launch Online Store To Compete For Multi-Billion
One of the MAXD Store genres of focus will be the audio book market in which MAXD plans to create the best possible scenario for Authors and Publishers. In a strategic alliance with Lissy Peace & Associates, a long time publishing and entertainment …
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Meshcheryakov on Cooking and Children's Books: Publishing in Russia 2012
The children's book market in Russia, adds Meshcheryakov, is slowing down. "It is too early to determine the future market direction, reader expectation, or consumer preference. For now, our publishing house will focus on nonfiction, searching for good …
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Georgias James Madison Online High School Partners with Pearson to Create e-Texts for its 30,000 Students

Norcross, Georgia (PRWEB) April 05, 2012

Pearson and James Madison High School, a Georgia-based online learning institution that offers self-paced courses to high school and career students, have partnered to create customized eBooks and print companions coherent with the Common Core State Standards. To date, 45 states, including Georgia, are implementing the new academically challenging standards for English Language Arts and Mathematics, with corresponding assessments expected to begin in 2014. Far in advance of the anticipated timetable for assessment, JMHS is ensuring its 30,000 students will be prepared to meet these rigorous principles by offering a full Common Core curriculum for the 2011-2012 school year.

James Madison High School, and its parent organization Ashworth College, began working with Pearson in late 2010 to create new Common Core curriculum for 23 courses. Through the partnership, JMHS students now access a wide range of online learning tools, including course-specific websites, online instructor support, peer collaboration networks, on-demand tutoring services and engaging video. The schools mixed demographic of students includes adult learners, as well as traditional-age high school students who may be re-enrolling to complete their schooling.

The new Common Core State Standards seek to promote literacy across course disciplines and help students develop skills in reading, writing, speaking and listening. They focus more intently on developing the critical thinking aspects of mathematics, concentrating on how students are able to apply and extend math principles.

Dr. Leslie Gargiulo, Vice President of Education for both Ashworth College and James Madison High School, said, The courses we have developed with Pearson are unrivalled in quality, and provide cutting-edge technology and learning tools completely coherent with the Common Core to help our students succeed in completing their high school requirements long before they will be assessed against these new standards.

James Madison High School is committed to ensuring its students success in high school and beyond, jumping at the chance to get ahead of the curve with Common Core-specific materials. The team at JMHS was a hands-on partner throughout the process as we worked to create curriculum programs that are customized to their students needs and reflect these new standards, said Jason Panella, Director of School Solutions at Pearson Learning Solutions.

The new English Language Arts courses cover content across the genres of non-fiction, fiction, poetry, and drama with an emphasis on key reading, writing, listening and speaking skills. Mathematics programs include courses in Algebra 1, Algebra 2, Geometry, Pre-calculus, and Pre-algebra.

To learn more about James Madison High School, visit For more information about Pearsons custom publishing, visit

About Pearson

Pearson, the worlds leading learning company, has global reach and market-leading businesses in education, business information and consumer publishing (NYSE: PSO).

Media Contact: Susan Aspey, susan.aspey(at)pearson(dot)com or (800) 745-8489

About Ashworth College and James Madison High School

Ashworth College and its high school subsidiary James Madison High School, both leading online schools, have built a tradition of excellence spanning 25 years, offering students worldwide more than 115 online college degrees, online certificate programs , career training and online high school diploma options that are affordable and fit the busy schedules of working adults. Ashworth also offers military education online as well as specialized programs for corporate partners and homeschoolers.

Headquartered in Peachtree Corners, GA, Ashworth is accredited by the Distance Education and Training Council (DETC). The Accrediting Commission of the DETC is listed by the U.S. Department of Education as a nationally recognized accrediting agency. James Madison High School is further accredited by the Southern Association of Colleges and Schools Council on Accreditation and School Improvement (SACS CASI). For more information, visit

Media Contact: Richard Orr, publicity(at)ashworthcollege(dot)edu or (770) 729-8400

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